Amplified

We apply strategy and advanced AI
to power the most ambitious
businesses for tomorrow.

Amplified

We apply strategy and advanced AI to power the most ambitious businesses for tomorrow.

What we do

As AI and machine learning rapidly evolves it’s more important than ever to have an AI partner on your side. Based in Perth, Western Australia, September AI is a consultancy and AI product prototyping and building lab that works with clients to discover, plan and execute their full AI potential.

AI Strategy

Discovering the biggest impact opportunities to set a vision and strategy for AI in business

Data Science and AI

Advanced algorithm and model exploration, design and testing.

AI Products

End-to-end solution architecture and design, development and deployment

Create the advantage

 

We match business strategy with data science to create competitive advantage for our clients.

Every point your business leverages technology is an opportunity to be intelligent. With continuously more, high volume data available in the world there are constantly new opportunities to create giant leaps for business. We’re passionate about turning business technology into sensing, comprehending, automating, acting and learning systems that give them a competitive advantage.

We’ll help you navigate and realise the potential of your data.

Predict Opportunities

  • Find trends and insights for market advantage
  • Predict market, environment, customer changes
  • Predictive maintenance, sales, agri-yield

Detect at Scale

  • Detect fraud and intrusions
  • Deviation analysis and ranking
  • Early healthcare detection

Automate and Streamline

  • Optimise resource usage and efficiency
  • Automate routine processes
  • Streamline processes through efficiency mapping

Our Innovations in Medicine

 

September AI Labs have developed a method of identify circulating tumour cells in blood in collaboration with Edith Cowan University.

AI Strategy

See the big picture with AI

 

Our strategy and data science team work with key touch points across your business to identify opportunities to radically enhance your ability to lead your category, in line with your business strategy.

AI Strategy will identify both short and long term opportunities while pinpointing milestones to achieve each. High-impact opportunities will be identified for exploration with supporting business cases

Data Science and AI Lab

Rapidly prototype the machine

 

Our expert data science team led by Dr Fedja Hadzic conceptualise advanced machine learning models that run extensive experiments to discover the best possible prototype to present a proof of concept. We then train the machine to be the most intelligent and precise version of itself as possible.

The models that power our machine learning solutions ultimately underpin the final AI product.

AI Products

Bring artificial intelligence to life

 

We engineer the final model to integrate through a REST API or user interface application, or work directly with clients to advise of best practice in-house implementation. Our models are built with constant feedback loops enabling continuous optimisation of ongoing business processes in ever changing environments.

We use a variety of class-leading technologies and custom data science solution, with fit-for-purpose application to machine and tech-stack needs.

Leaders

Our leadership team believe that the most powerful breakthrough moments for business come when insight and strategy reveal how people can live better lives. We work relentlessly to discover better ways to live.

Brad Dessington

Founder - Chief Strategist

Brad Dessington

Brad specialises in business, product and brand marketing strategy. With a Master’s degree in Integrated Marketing and MIT-trained in Artificial Intelligence and Business Strategy, he has consulted to a range of sectors including Financial Services (Banking, Insurance, Investment, Corporate), Mining, Hospitality, Tourism, Entertainment, Government, B2B, Legal Services and Space Science and Technology. Brad was the founder of Rogue Brand Agency and then Nectir (innovation management software platform) which he led as Chief Exec before their respective acquisitions. He is an awarded strategist who’s key focus at September is to explore the potential of AI to create competitive advantage for clients.

Dr Fedja Hadzic

Founder - Chief Scientist

Dr Fedja Hadzic

Fedja specialises in advanced machine learning and data science. With a PhD in Data Science, he has contributed to the field of AI with the publication of over 50 international peer-reviewed studies as an academic, and 14 years of research and commercial application of machine learning and data analysis as Lead Data Scientist and Chief Scientist. He has consulted within a number of domains including mining and resources, energy, agriculture, transportation, finance (fraud) and telecommunications. Fedja has been highly awarded in areas of signal processing, financial engineering and innovation. Fedja leads AI conceptualization, modeling, design and deployment at September.

Our team experience

Our team share the collective experience of high-impact solutions across small to enterprise clients. Our team have led projects ranging from optmising resource yield in mining, predicting mechanical failure in industrial machinery, optimising diabetes treatment and  detecting fraud in employee expenses, and many more.